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Friday, October 07, 2005

Jupiter Webcast Invite: Usability - Leverage Technology to Drive Customer Experience Management

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Register today for this upcoming Jupiter Webcast: 
The New Usability Framework: Leverage Technology to Drive Customer Experience Management

October 18, 2005 -- 2:00pm EDT / 11:00am PDT

Registration is FREE for qualified attendees. This Webcast is sponsored by Usability Sciences Corporation. For more information and to sign up today visit http://www.jupiterwebevents.com/webcasts/usc_oct18.html

Speakers: 
Eric T. Peterson, Analyst, JupiterResearch
Jeff Schueler, President, Usability Sciences Corporation 

Companies consistently list Web site usability as a top concern, but they often fail to establish a rigorous and repeatable program for systematically diagnosing and correcting usability problems. According to a recent JupiterResearch report, less than one-half of companies are measuring customer satisfaction to diagnose site usability issues, but 69 percent of those employing this strategy cite it as being effective. 

Usability problems exist without regard to company size, so no matter how large or small your organization is, site operators need to be focused on testing and improving site usability. 

Attend this Webcast and learn:

- Why you need to separately address site design versus site usability. 
- What the key components are of a structured usability testing strategy. 
- Which commonly used tactics are most effective in measuring site usability. 
- What role A/B testing tools and the measurement of customer satisfaction 
  play in usability testing. 

Registration is FREE for qualified attendees. To sign up visit http://cp.jupiterweb.com/index.php/1651_default/

Jupiter Webcasts are educational Web conferences focusing on IT and Internet related business issues. Each Webinar runs approximately 45 to 60 minutes in total, and integrates a PowerPoint presentation with audio. 

After registering for the event through our Web site, if you qualify you will receive an e-mail providing instructions on how to access the presentation prior to the event. 

This Webcast is sponsored by Usability Sciences Corporation. Usability Sciences provides a full range of performance-linked usability offerings in support of your Web site continuous improvement programs. For more information visit http://www.usabilitysciences.com

For additional information about sponsoring a Jupiter Webinar, please contact Mary Warley at webeventsales@jupitermedia.com or call 508-660-1404. 

         Jupitermedia Corporation * 23 Old Kings Highway South * Darien, CT * 06820

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