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Wednesday, March 13, 2013

Google in RFID and M2M, Second Edition

Dear Sir/Madam,

I would like to introduce to one of our best-selling reports, Google in RFID and M2M, Second Edition, which is the most comprehensive and informative research on the topic of RFID and Machine-to-Machine.

We are confident that you will also find great value in this report as our research approach does not "follow the herd". We provide information and perspectives that you will not find elsewhere.

I have attached a detailed Table of Contents below for your ready reference which will give you a clear overview of contents and extent to which topic has been covered in the report.

I would appreciate if you would let me know if this is of interest to you or if can introduce me to the right person within your organization who can be interested in this report.

Pricing Information

Single User $995.00
Company Wide $2,995.00
Team License $1,865.00

Table of Contents:

EXECUTIVE SUMMARY 5
INTRODUCTION 6
M2M EVOLUTION 8
RFID IN A NUTSHELL 9
RFID OVERVIEW 11
READERS 11
PASSIVE RFID TAGS 11
SAW RFID TAGS 12
SEMI PASSIVE RFID TAGS 12
ACTIVE RFID TAGS 12
FREQUENCIES 14
READ/WRITE OPERATIONS 14
ANALYSIS OF PASSIVE VS. ACTIVE RFID SYSTEMS 15
Advantages of Passive RFID 15
Inexpensive 15
Form Factor 16
Longevity 16
Robustness 17
Disadvantages of Passive RFID 17
Range 17
Perfect Identification Ratio 18
Advantages of Active RFID 18
Range 18
Perfect Identification Ratio 19
Disadvantages of Active RFID 19
Expensive 19
Operational Life 20
Form Factor 20
THE INITIAL RFID TECHNOLOGY FOR GOOGLE: NFC 22
GOOGLE'S CURRENT FORAY NFC 23
NFC IN ANDROID PHONES 24
GOOGLE WALLET 24
What is Google Wallet? 25
Approaches to NFC payment solutions 25
Embedded Solution 25
Advantages / Disadvantages 26
SIM based Solution 26
Advantages / Disadvantages 26
Secure Digital Card based Solution 27
Advantages / Disadvantages 27
Business Models 28
E-Commerce 28
Advertising 28
VULNERABILTIES AND CONCERNS 28
Android Technology Vulnerabilities 28
POTENTIAL ATTACKS AND DEFENSE FROM AN NFC PERSPECTIVE 29
FUTURE PROSPECTS OF GOOGLE WALLET 29
Increasing Customer Base 29
Google Wallet Physical Card 29
Enhancing Security 29
M2M OVERVIEW 31
M2M 101: DEFINITION AND HISTORY 31
M2M BUILDING BLOCKS 32
M2M EVOLUTION 33
THE MAJOR COMPONENTS OF M2M 34
Wireless M2M Devices 35
Wireless Modem 35
Interface Board 35
Wireless Transport of M2M Data to and from the Monitoring Facility 35
The Back-end Operations and Support Infrastructure 36
M2M SOLUTION BUILDING BLOCKS: A MORE IN-DEPTH VIEW 37
The Machine The Customer Intends To Monitor And Control 38
The In-Field Hardware Device Created By The Hardware Vendor 38
Wireless Network 38
The Back-End Server 38
The Internet 38
The Customer Facility For Monitoring And Controlling The Machines 38
GOOGLE'S POTENTIAL IN M2M 39
THE OVERALL POTENTIAL FOR M2M 39
GOOGLE'S ROLE AND THE RELATIONSHIP TO M2M 39
POTENTIAL FUTURE APPLICATION AREAS FOR GOOGLE IN M2M AND RFID 40
FUTURE POTENTIAL APPLICATION AREAS 42
Asset and warehouse management 42
Automotive 42
Case Study: Integration of Google Services with Automotives 43
Integration of Google Maps 43
Integration of Google Prediction systems 43
Entertainment 44
Google TV 44
SWOT Analysis 44
Building monitoring and control 45
Environmental monitoring 46
Integration with Google Earth Engine for Environment Monitoring 46
Health care 46
Google in Healthcare 47
Why Healthcare? 47
Competitors 47
Microsoft HealthVault 47
Discontinuing Google Health 47
Military battlefield awareness 48
Security and surveillance 48
FUTURE RESEARCH 49
Secure systems 49
Embedded Operating Systems 49
Groups Management 50
Lightweight Signal Processing 50
High-Data-Rate Sensors 51
THE FUTURE OF RFID AND M2M 51
2012 AND BEYOND 51
Growth Factors of M2M from 2011 and Beyond 52
Telecommunication 52
M2M Wireless and Consumer Products 53
Asset Tracking and other M2M RFID Applications 54

Regards,


Medra Michaelson

Sales Executive

Google Market Intelligence

www.googlemarketintelligence.com

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